- Richard Yu Chengdong, chairman of Huawei's Consumer Business Group, confirmed the Osta brand debuts November 20.
- The Osta launch is the first major smartphone sub-brand Huawei has introduced since it spun off Honor six years ago under US sanctions pressure.
- The unveiling will coincide with Huawei's latest electric vehicle launches.
- A post carried an Osta O1 Pro device tag, a model previously identified by tech bloggers as the sub-brand's first bar-style handset.
Quotes
“The unveiling will coincide with Huawei’s latest electric vehicle launches, according to Yu’s post on Weibo.”