Hims & Hers faces securities class action over FTC data-sharing and billing claims

PR Newswire-classaction+1 · 10 hours ago
Hims & Hers faces securities class action over FTC data-sharing and billing claims
  • A securities class action was filed against Hims & Hers Health (HIMS) and certain executives, with a class period of Aug. 4, 2025 to July 29, 2026 and a Nov. 2, 2026 lead plaintiff deadline.
  • The class action cites the July 29, 2026 federal complaint filed by the FTC, alongside co-plaintiffs the State of Utah and the County of Los Angeles.
  • The FTC complaint alleges Hims shared sensitive health data with third-party advertising platforms, including Meta Platforms and Snap, via tracking pixels and customer list matching.
  • The FTC complaint alleges subscription billing violations under ROSCA, including charging consumers for prescriptions immediately after intake forms and hidden cancellation options.
  • HIMS shares fell $4.32 (-14.7%) in a single day, erasing over $970 million in market capitalization, after the FTC complaint.
  • Separately, HIMS closed up 6% on Oct 15 after a report that HHS submitted an interim access policy for compounded pharmacies to make peptides for White House review.