- Amazon introduced 8-inch, 11-inch, and 12-inch Alexa tablets priced from $230 to $550, shipping Oct. 14.
- The company is scrapping its budget Fire tablet lineup, ending a strategy of selling devices near cost to promote other services.
- Amazon denied memory costs drove the price increase, but devices boss Panos Panay said the memory shortage made it 'quite tricky' to build a premium tablet at a reasonable price without trade-offs.
Quotes
“I think the team did a good job designing without making that trade”
“They gave you the full craftsmanship of a product, but are able to keep it at that price point.”
“She'll do the homework, and if things work out, she's gonna bring up a shopping list where I can just hit buy now”